Locate Productions
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Insure4Nature

Creative | Nathan Church
Creative Project Manager | Dom Stevenson

Creative

2026

Insure4Nature: a fully integrated campaign for a purpose-led insurance company.

How do you launch a new insurance brand and encourage people to make the switch?

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Insure4Nature is a new kind of home insurance, offering cover from leading insurers, with 100% of profits going directly into environmental restoration projects across the UK.

The challenge was to translate that model into a campaign that feels simple, credible and worth switching for.

We partnered with Insure4Nature from the outset, shaping the brief, bringing together the right creative talent and delivering a social campaign.

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Working end-to-end meant the strategy, creative and execution were developed together from day one, creating a clear, consistent idea that could carry across every touchpoint.

The result is a campaign designed to make the connection immediate: your home insurance can actively support nature, without compromise on cover.

Impact

The launch helped establish Insure4Nature as a distinctive new voice in the insurance space, clearly communicating a model where everyday financial decisions can directly support environmental restoration. The campaign also demonstrated the power of a fully integrated approach where strategy, creativity and delivery are aligned from the outset to create clarity and consistency across channels.

Clients | Nigel Greenwood, Adrian Stone, Nigel Greenhill
Producer | Angus Light
PR, Social Comms & Community Engagement | Gemma Norris
Creative | Nathan Church
Creative Project Manager | Dom Stevenson
Production Manager & Image Research | Tane Stevens

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