Down to Earth Derby Wild Cup
Photographer | Stephen Ambrose
Experiential
2026
The Down to Earth Wild Cup is a community-led charity football tournament in Derby, created to raise awareness of the positive impact that exercise and nature can have on men’s mental health.
Delivered in partnership with Down to Earth headed up by Jamie Quince-Starkey and Bridge the Gap, the inaugural event brought together local teams, brands and creatives for a 7-a-side tournament centred on connection, wellbeing and shared purpose.
From match play through to the afterparty, the day was designed as an experiential activation, combining sport, storytelling and community to drive meaningful engagement, while raising funds for Bridge the Gap and Safe and Sound.
Locate Productions supported the delivery of the event on the ground, ensuring everything ran smoothly across teams, timings and logistics, while capturing the energy and atmosphere throughout.
All amplified through content capture for social channels, extending the reach of the event beyond those on the pitch and into wider digital audiences.
